Dries Van Noten (Puig Group)

Xmas Campaign

Dries Van Noten is an iconic Belgian firm in the world of fashion that is part of the Puig Group. Thanks to its avant-garde aesthetic, it is defined by transcending trends and time. On the occasion of the Christmas holidays they launched the Xmas campaign.

 

At Nexe Impressions, we have worked on this campaign together with its communication and marketing department, coordinating and carrying out the graphic production of this project. The result of this collaboration is a promotional gift consisting of a case-box, a custom-designed envelope and a postcard.

 

An interesting project: The revolutionary style of Dries Van Noten is reflected in the complexity of the finishes, presenting an emblematic product.

Specifications

CASE-BOX

Printing:

Offset UV, 4/0 CMYK inks

Paper:

Compact gray 2/c to the support of the rim and the bottom.

Old Mill Premium White 130 g. on the outer and inner lining of the hoop

Old Mill Premium White 190 g. on the bottom.

Finishes:

Gold stamping

Magnet closure

ENVELOPE

Printing:

LED UV, 4/4 CMYK inks

Paper:

Old Mill Premium White 190 g.

Finishes:

KURZ 415 stamping

Closure with adhesive strip with silicone band on the flap

POSTCARD

Printing:

LED UV, 4/1 CMYK inks

Paper:

Invercote G Graphic Cardboard 300 g.

Finishes:

Glossy UVI varnish with reserve

Category
Packaging, Press kit
Tags
Sleeve, Stamping, UV-LED